Easy Budget
Personal finance app
Role
Role
Ui/Ux Designer
Duration
Duration
2 Month
Tool
Tool
Figma/ Figjam/ Marvel
About
Most individual does not have a systematic way to manage their personal finance this often result in poor financial habits.
The challenge is to design a user-centric budget app that not simplifies the process of tracking the income and expenses but also empowers users to make informed financial decisions and achieve financial goals.
Most individual does not have a systematic way to manage their personal finance this often result in poor financial habits.
The challenge is to design a user-centric budget app that not simplifies the process of tracking the income and expenses but also empowers users to make informed financial decisions and achieve financial goals.
Problems
Through research I discovered that the main problem was overspending, resulting from
Unforeseen event
No, clarity regarding once own finance
No, systematic way to track expenses.
Initial interviews and user testing revealed key issue that plague the site; some of this problem are highlighted below.
Yatra's travel site is cluttered with numerous competing elements.
Advertisements, while crucial for revenue, overshadow the primary focus on user experience
The site's information organization lacks clarity.
Users experience frustration and difficulty in finding relevant content.
Solution
Solution
Solution
Conscious spending was the key to helping users with their personal finances.
This solution was achieved through.
Providing clarity through visual representation of users personal finance.
Encourage and promote saving within the app to make it easier for user to save.
Creating a smooth way to track ones expense.
This solution was achieved through.
Providing clarity through visual representation of users personal finance.
Encourage and promote saving within the app to make it easier for user to save.
Creating a smooth way to track ones expense.
Design Process
Design Process
Design Process
I followed a designed process that relied heavily on user interviews to gain as much insight as possible, followed by rapid feedback, iterations and testing.
I followed a designed process that relied heavily on user interviews to gain as much insight as possible, followed by rapid feedback, iterations and testing.
Affinity Map and Synthesising the problems
Affinity Map and Synthesising the problems
Affinity Map and Synthesising the problems
After the initial rounds of interview was conducted, I then prepared pared an affinity map to help synthesize the problem
After the initial rounds of interview was conducted, I then prepared pared an affinity map to help synthesize the problem
Branstorming -> Sketching
Branstorming -> Sketching
Branstorming -> Sketching
My thought process
How can I create an app that improves the financial habit of a user by helping them avoid over spending, keeping track of their daily expenses and encourage saving and investment?
How can I create an app that improves the financial habit of a user by helping them avoid over spending, keeping track of their daily expenses and encourage saving and investment?
Avoid over spending
Avoid over spending
Avoid over spending
Why is the user struggling with overspending?
Why is the user struggling with overspending?
Unforeseen events
No clear picture of their finance
No systematic way to manage budget
Small expanses slips through crack
Unforeseen events
No clear picture of their finance
No systematic way to manage budget
Small expanses slips through crack
Track expenses
Track expenses
Track expenses
Why is the user unable to track their expenses?
Why is the user unable to track their expenses?
No systematic way to track their expenses
No clarity (mental calculation) Payment are made in different modes
Small expenses slips through
Most users make payment from their phone
No systematic way to track their expenses
No clarity (mental calculation) Payment are made in different modes
Small expenses slips through
Most users make payment from their phone
Encourage saving/ investment
Encourage saving/ investment
Encourage saving/ investment
Why is the user struggling to save/ invest?
Why is the user struggling to save/ invest?
Having a single bank account Discouragement due to low income Hard to keep track of multiple account
Having a single bank account
Discouragement due to low income
Hard to keep track of multiple account
Budget Creation
Budget Creation
Budget Creation
Allowing user to create budget that with different categories
Helping user with different categories available with different icons
Providing visual chart and graph for effective communication
Showing their financial health via red, green and yellow lights signifying different health metrics
Allowing user to create budget that with different categories
Helping user with different categories available with different icons
Providing visual chart and graph for effective communication
Showing their financial health via red, green and yellow lights signifying different health metrics
Overspending
Overspending
Overspending
Create an emergency fund
Provide a clear visual to help understand how much a user can spend/ avoid
Introduce a warning feature when user reaches their limit
Create a systematic way to look at their finances.
Create an emergency fund
Provide a clear visual to help understand how much a user can spend/ avoid
Introduce a warning feature when user reaches their limit
Create a systematic way to look at their finances.
Expense tracking
Expense tracking
Expense tracking
Provide a quick and intuitive way to keep track of their finances via..
Create a widget that user can easily access, to track expense
Provide categories where users can choose from
Let user make payment and from different categories of budget
Make the process in as minimum step as possible.
Provide a quick and intuitive way to keep track of their finances via..
Create a widget that user can easily access, to track expense
Provide categories where users can choose from
Let user make payment and from different categories of budget
Make the process in as minimum step as possible.
Saving
Saving
Saving
Let user directly save in the app
Make the saving automatic
Let user link their bank account and auto debit a certain amount on a specific date
Provide different categories for different users
Let user directly save in the app
Make the saving automatic
Let user link their bank account and auto debit a certain amount on a specific date
Provide different categories for different users
Below are few initial sketches for the designs concept and flows
I introduced a step wise booking process, with 2 thing in mind
Maintain a visibility of system status, taking away any kinds of ambiguity. These lowers drop off and user become more willing to participate.
Progressive disclosure of information allows user to be less overwhelmed with the sheer volume of information, making the interface easier to digest
Low- fidelity design
Low- fidelity design
Low- fidelity design
Early design concept put into low-fidelity design for better structure and realization.
Early design concept put into low-fidelity design for better structure and realization.
Final Design
Final Design
Final Design
Simple to use with sophisticated function
Final Design
Final Design
Final Design
Screen in-depth: Home Screen
Final Design
Final Design
Final Design
Screen in-depth: Expense Screen
Final Design
Final Design
Final Design
Screen in-depth: Expense Screen
Final Design
Final Design
Final Design
Onboarding
Final Design
Final Design
Final Design